Programme
Fashion event dotek
Educational lectures
Fashion Event Dotek organizes educational lectures throughout the year focused on the importance of breast and testicular cancer prevention. In recent years, lectures with healthcare professionals have taken place primarily at secondary schools in the Zlín region, and the project is currently spreading education in partner companies and other institutions.
If you are interested in a lecture at your institution, please contact us by e-mail sevcikova@fashioneventdotek.cz.
Professional workshops
On the occasion of the March event, professional workshops with personalities from the fashion and design industry are also held, offering visitors the opportunity to expand their knowledge and skills in selected sectors such as PR, photography, media or production. In the past, workshops have been led by personalities such as Lena Knappová, Adéla Šponerová, Kuba Zeman and Olga Burešová.
As part of the fourteenth year, our invitation was accepted by Anežka Horová, a graduate of FAMU, who is dedicated to the creation of fashion films, music videos, experimental films, fashion photography and music. Visitors will also have the opportunity to participate in a workshop with Miroslav Janik, a presenter, DJ known as Otec Mirec, a dancer and creative director with more than fifteen years of experience in the music and event scene. Last but not least, the workshop will also be led by Andrea Jandová, founder of the Friendly Friends agency, publisher and owner of the Fashion Map media, who will share her experience from the perspective of creative and media.
Opening s Harper’s Bazaar
This year, for the first time, visitors will be presented with a two-day program. On Friday, March 20, the showroom will be opened with a silent auction, where it will be possible to bid on pieces by Czech designers. This will be followed by panel discussions under the auspices of Harper’s BAZAAR, which will be led by the magazine’s editor-in-chief, Nora Grundová. You can look forward to prominent personalities of the Czechoslovak scene who will open the topic of the role of fashion media in their professional work, how they influence them and how, on the contrary, they contribute to building their own identity as a brand. The evening will end with a musical set by DJ fralaa.
Fashion show
The project provides an opportunity for young designers from all over Europe to present their collections to the general public, professionals and journalists. Designers are selected by an expert jury within the Open Call, which consists of experienced experts from fashion practice and the media. Fashion Event Dotek also cooperates with the ateliér Design oděvu at the FMK UTB in Zlín, thereby trying to support the scene of young local talents.
The fashion show takes place every year in interesting and atypical locations within the Svit industrial complex in Zlín, where students try to create a new face. This creates art installations and projections tailored to the theme of the given year.
This year, 10 collections by a total of twelve designers will be presented on the catwalk. Through this year’s theme and their own collections, they will show us that Fragments are not only a symbol of fragility, chaos, and breakage, but on the contrary, they show strength and beauty in imperfection.
Charity auction
An integral part of the gala evening is a charity auction of a special fashion collection and design items, the proceeds of which go to the operation of a selected non-profit organization. For the last eight years, we have been supporting women with cancer, specifically the Aliance žen s rakovinou prsu, o.p.s., which covers a total of 40 patient organizations. In 2025, we managed to raise a record 161,708 CZK for the operation of the organization. The total amount raised is currently 495,417 CZK.
Afterparty
The afterparty is an essential part of the gala evening, where the program continues with musical sets and a lively atmosphere. In past years, visitors could look forward to performances by DJs and producers such as Kewu, Sonja, Count, máúcta, Rainer, Domizako and Nobodylisten.
This year, the afterparty will feature names like Suffolk, Brook from No Sleep Club, Otec Mirec from RudeBoys Radio, Kaa Glo and New Magic Media, who will bring a mix of electronic music and original remixes.
Odborné workshopy
Fashion event dotek

Anežka Horová
Place of action: Ateliér Fotografie, Univerzitní 2431, 760 01 Zlín
Date of event: 21. 3. 2026
Time: 10:00
Description of the workshop
Anežka Horová is a FAMU graduate who is dedicated to the creation of fashion films, music videos, experimental films, fashion photography and music. Her workshop will offer a practical comparison of fashion films, music videos and advertising, including real examples from practice. In the past, Anežka collaborated, for example, on the Annet X music video, with Jan Černý and other personalities of the Czechoslovak scene. The discussion at the workshop will be led by Ivona Petružálková, producer and author of creative concepts for fashion editorials for magazines such as Elle, Esquire or Harper’s BAZAAR. In the second part of the workshop, there will be space for consultations on the participants’ own work.

Andrea Jandová
Place of action: Chvíle. květinářství, Na Výsluní 314, 760 01 Zlín
Date of event: 21. 3. 2026
Time: 11:00
Description of the workshop
How are PR and influencer marketing related in the fashion world? Are they separate disciplines or tools that work best together? The workshop will offer a practical perspective on how PR and influencer marketing work in fashion. Andrea Jandová, founder of the Friendly Friends agency, publisher and owner of the Fashion Map media, will share her experience from the perspective of creative and media. She will focus on setting up collaborations with influencers so that they are authentic, sustainable in the long term and support brand building. It will include specific examples from the Czech Republic and abroad, an overview of do’s & don’ts and working with consistency, reputation and brand identity. The workshop will also include a brunch from the local business Winehood.

Otec Mirec
Place of action: Ateliér Fotografie, Univerzitní 2431, 760 01 Zlín
Date of event: 21. 3. 2026
Time: 12:30
Description of the workshop
Father Mirec, real name Miroslav Janik, is a DJ, presenter, dancer and creative director with more than fifteen years of experience in the music and event scene. He has collaborated with the largest Slovak festivals such as Pohoda or Grape and has been working on the border between music, dance, media and event production for a long time. The workshop will focus on creative direction and art directing of events. Using specific examples from practice, he will show the path from the topic to the final visual, working with moodboards, collaborating with artists and leading a team. It will also include a look at production, technical solutions and open work with mistakes as a natural part of the creative process.
Harmonogram
Fashion event dotek
Pátek / 20. 3. 2026
76. budova, areál Svit ve Zlíně
Opening s Harper’s BAZAAR
16:00
Open Doors
17:00
Oficiální zahájení & otevření showroomu s tichou aukcí (76. budova)
Panelové diskuze
17:00–19:30
Panelové diskuze s Harper’s Bazaar (76. budova)
DJ SET
20:00–22:00
fralaa (76. budova)
Sobota / 21. 3. 2026
75. & 76. budova, areál Svit ve Zlíně
Odborné WORKSHOPY
10:00–12:00
Anežka Horová (Ateliér Fotografie, FMK UTB ve Zlíně)
11:00–13:00
Andrea Jandová (Chvíle květinářství)
12:30–14:30
Otec Mirec (Ateliér Fotografie, FMK UTB ve Zlíně)
FASHION SHOW A Benefiční AUKCE
17:00
Open Doors (75. & 76. budova)
17:00–18:30
Showroom s tichou aukcí (76. budova)
18:30
Fashion Show (75. budova)
20:00
Benefiční aukce (75. budova)
AFTERPARTY
20:00–2:00
Suffolk, Brook, Otec Mirec, Kaa Glo, New Magic Media (76. budova)
Harmonogram
Fashion event dotek
Pátek / 20. 3. 2026
76. budova, areál Svit ve Zlíně
Opening s Harper’s BAZAAR
16:00
Open Doors
17:00
Oficiální zahájení & otevření showroomu s tichou aukcí (76. budova)
Panelové diskuze
17:00–19:30
Panelové diskuze s Harper’s Bazaar (76. budova)
DJ SET
20:00–22:00
fralaa (76. budova)
Sobota / 21. 3. 2026
75. & 76. budova, areál Svit ve Zlíně
Odborné WORKSHOPY
10:00–12:00
Anežka Horová (Ateliér Fotografie, FMK UTB ve Zlíně)
11:00–13:00
Andrea Jandová (Chvíle květinářství)
12:30–14:30
Otec Mirec (Ateliér Fotografie, FMK UTB ve Zlíně)
FASHION SHOW A Benefiční AUKCE
17:00
Open Doors (75. & 76. budova)
17:00–18:30
Showroom s tichou aukcí (76. budova)
18:30
Fashion Show (75. budova)
20:00
Benefiční aukce (75. budova)
AFTERPARTY
20:00–2:00
Suffolk, Brook, Otec Mirec, Kaa Glo, New Magic Media (76. budova)